{"id":2677,"date":"2026-05-12T18:43:18","date_gmt":"2026-05-12T21:43:18","guid":{"rendered":"https:\/\/cbic.org.br\/habitacao-interesse-social\/2026\/05\/12\/enic-2026-promove-desafio-sobre-financiamento-da-construcao-industrializada\/"},"modified":"2026-05-12T18:43:18","modified_gmt":"2026-05-12T21:43:18","slug":"enic-2026-promove-desafio-sobre-financiamento-da-construcao-industrializada","status":"publish","type":"post","link":"https:\/\/cbic.org.br\/habitacao-interesse-social\/2026\/05\/12\/enic-2026-promove-desafio-sobre-financiamento-da-construcao-industrializada\/","title":{"rendered":"ENIC 2026 promove desafio sobre financiamento da constru\u00e7\u00e3o industrializada"},"content":{"rendered":"<p style=\"text-align: justify\">Como financiar a constru\u00e7\u00e3o industrializada em um cen\u00e1rio de obras mais r\u00e1pidas e aumento do risco para as incorporadoras? Esse ser\u00e1 o ponto de partida do painel \u201cDesafio Pr\u00f3-soluto: como financiar a constru\u00e7\u00e3o industrializada?\u201d, atividade promovida pela C\u00e2mara Brasileira da Ind\u00fastria da Constru\u00e7\u00e3o (CBIC) durante o Encontro Internacional da Ind\u00fastria da Constru\u00e7\u00e3o (ENIC) 2026, que acontece entre os dias 19 e 21 de maio, no Distrito Anhembi, em S\u00e3o Paulo.<\/p>\n<p style=\"text-align: justify\">O desafio ser\u00e1 realizado nos dias 19 e 20 de maio, em formato fechado para empresas convidadas, e busca encontrar solu\u00e7\u00f5es para um dos principais entraves da industrializa\u00e7\u00e3o da constru\u00e7\u00e3o: o descompasso entre a velocidade de execu\u00e7\u00e3o das obras e a capacidade de forma\u00e7\u00e3o de poupan\u00e7a e pagamento do comprador.<\/p>\n<p style=\"text-align: justify\">A iniciativa \u00e9 organizada pela Comiss\u00e3o de Materiais, Tecnologia, Qualidade e Produtividade (COMAT) e pela Comiss\u00e3o de Habita\u00e7\u00e3o de Interesse Social (CHIS) da CBIC, em parceria com o Centro Brasileiro da Constru\u00e7\u00e3o em A\u00e7o (CBCA) e a Terracotta Ventures, com apoio da Trimble e facilita\u00e7\u00e3o do Insper. \u201cO sucesso final do trabalho deste painel \u00e9 a participa\u00e7\u00e3o coletiva e colaborativa de todos\u201d, afirma Clausens Duarte, vice-presidente de Habita\u00e7\u00e3o de Interesse Social da CBIC.<\/p>\n<p style=\"text-align: justify\">As equipes participantes ser\u00e3o multidisciplinares, reunindo fintechs, incorporadoras, especialistas t\u00e9cnicos em constru\u00e7\u00e3o industrializada e profissionais do mercado financeiro. Ao final da din\u00e2mica, ser\u00e1 apresentada a solu\u00e7\u00e3o vencedora para o desafio proposto.<\/p>\n<p style=\"text-align: justify\">Durante as discuss\u00f5es preparat\u00f3rias do encontro, Jos\u00e9 Urbano Duarte, S\u00f3cio na Pulso Urbano &#8211; Intelig\u00eancia Mercado Imobili\u00e1rio, destacou que o pr\u00f3-soluto se tornou um dos principais pontos de aten\u00e7\u00e3o do mercado imobili\u00e1rio, especialmente no segmento habitacional de interesse social. Segundo ele, a amplia\u00e7\u00e3o do prazo de financiamento pelas incorporadoras, muitas vezes sem garantias estruturadas, cria um cen\u00e1rio de risco crescente para o setor.<\/p>\n<p style=\"text-align: justify\">\u201cO que voc\u00ea tem \u00e9 um volume muito excessivo de financiamento carregado pelas incorporadoras em uma condi\u00e7\u00e3o prec\u00e1ria, comparado com a garantia que essa opera\u00e7\u00e3o tem. Isso acaba significando uma esp\u00e9cie de bomba-rel\u00f3gio para o sistema\u201d, afirmou. Urbano tamb\u00e9m ressaltou que a industrializa\u00e7\u00e3o reduz o prazo das obras, mas amplia o desafio do financiamento ao comprador. \u201cSe eu reduzo esse prazo de obra para um ano, eu vou ter mais tempo de risco maior no financiamento desse cliente\u201d, explicou.<\/p>\n<p style=\"text-align: justify\">A vice-presidente da Associa\u00e7\u00e3o Nacional de Correspondentes Caixa Aqui (ANCCA), Izara Fiuza, destacou que o comprometimento do FGTS e a aus\u00eancia de poupan\u00e7a das fam\u00edlias ampliaram a press\u00e3o sobre o pr\u00f3-soluto. \u201cHoje a construtora acaba financiando n\u00e3o s\u00f3 20%, mas \u00e0s vezes at\u00e9 30% do im\u00f3vel para que o cliente consiga comprar\u201d, afirmou. Segundo ela, muitos compradores chegam ao financiamento sem reserva financeira suficiente para absorver os custos ap\u00f3s a entrega das chaves.<\/p>\n<p style=\"text-align: justify\">\u201cO pr\u00f3-soluto realmente \u00e9 um calcanhar de Aquiles hoje, tanto mais para a incorporadora at\u00e9, do que para o pr\u00f3prio cliente final\u201d, disse Izara. Para ela, o desafio ser\u00e1 importante para discutir alternativas que permitam equilibrar a capacidade de pagamento das fam\u00edlias e a sustentabilidade financeira das empresas.<\/p>\n<p>Para saber mais sobre o ENIC<a href=\"https:\/\/cbic.org.br\/enic\/\"> clique aqui<\/a><\/p>\n<p>O ENIC \u00e9 uma realiza\u00e7\u00e3o da C\u00e2mara Brasileira da Ind\u00fastria da Constru\u00e7\u00e3o (CBIC) e Correaliza\u00e7\u00e3o do Sesi e Senai; conta com o Apoio Institucional da EMBRAPII; Patroc\u00ednio Institucional do Sistema Ind\u00fastria; Patroc\u00ednio Hub de Tecnologia da Schneider Eletric e Steck; Patroc\u00ednio Hub de Inova\u00e7\u00e3o do Sebrae; Patroc\u00ednio\u00a0Naming\u00a0room\u00a0de Tecnologia da ABDI; Patroc\u00ednio Ouro da ApexBrasil, Saint-Gobain, Paggo,\u00a0Brain\u00a0e\u00a0Kata; Patroc\u00ednio Prata da\u00a0Agilean,\u00a0AltoQi, Atlas Schindler, Esaf,\u00a0Konstroi,\u00a0Senior,\u00a0Sienge,\u00a0Cofer\u00a0e do Confea Crea \u2013 SP; Patroc\u00ednio Bronze da TOTVS,\u00a0Zigurat,\u00a0Exxata,\u00a0Fastbuilt, Falconi e Sinaenco, al\u00e9m do Patroc\u00ednio Visibilidade da Trimble.<\/p>\n<p style=\"text-align: justify\">O tema tem interface com o projeto \u201cA transi\u00e7\u00e3o da constru\u00e7\u00e3o para o modelo industrializado\u201d, da Comiss\u00e3o de Materiais, Tecnologia, Qualidade e Produtividade (COMAT) da CBIC, em parceria com o Servi\u00e7o Nacional de Aprendizagem Industrial (SENAI).<\/p>\n<p>O tema tem interface com o projeto \u201cA transi\u00e7\u00e3o da constru\u00e7\u00e3o para o modelo industrializado\u201d, da Comiss\u00e3o de Materiais, Tecnologia, Qualidade e Produtividade (COMAT) da CBIC, em parceria com o Servi\u00e7o Nacional de Aprendizagem Industrial (SENAI), e tem interface com o projeto &#8220;Seguran\u00e7a Habitacional como Garantia B\u00e1sica para a Qualidade de Vida e Integridade F\u00edsica do Trabalhador&#8221;, da Comiss\u00e3o de Habita\u00e7\u00e3o de Interesse Social (CHIS) da CBIC, em parceria com o Servi\u00e7o Social da Ind\u00fastria<\/p>\n<p style=\"text-align: justify\">\n<p style=\"text-align: justify\">\n","protected":false},"excerpt":{"rendered":"<p>Como financiar a constru\u00e7\u00e3o industrializada em um cen\u00e1rio de obras mais r\u00e1pidas e aumento do risco para as incorporadoras? Esse ser\u00e1 o ponto de partida do painel \u201cDesafio Pr\u00f3-soluto: como financiar a constru\u00e7\u00e3o industrializada?\u201d, atividade promovida pela C\u00e2mara Brasileira da Ind\u00fastria da Constru\u00e7\u00e3o (CBIC) durante [&hellip;]<\/p>\n","protected":false},"author":2638,"featured_media":2678,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[5,6,52],"tags":[],"class_list":["post-2677","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencia-cbic","category-habitacao-de-interesse-social-agencia-cbic","category-inovacao-agencia-cbic"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ENIC 2026 promove desafio sobre financiamento da constru\u00e7\u00e3o industrializada - Comiss\u00e3o de Habita\u00e7\u00e3o de Interesse Social<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cbic.org.br\/habitacao-interesse-social\/2026\/05\/12\/enic-2026-promove-desafio-sobre-financiamento-da-construcao-industrializada\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ENIC 2026 promove desafio sobre financiamento da constru\u00e7\u00e3o industrializada - Comiss\u00e3o de Habita\u00e7\u00e3o de Interesse Social\" \/>\n<meta property=\"og:description\" content=\"Como financiar a constru\u00e7\u00e3o industrializada em um cen\u00e1rio de obras mais r\u00e1pidas e aumento do risco para as incorporadoras? 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